Content Marketing Stats And Facts: Things You Should Know 2019 -: Of course, it is not ok if you can not track and measure the results of your marketing campaign. That’s why facts and stats are definitely, mandatory to operate a successful campaign. In the near future, if you want to run content marketing campaigns or at present, you are running a content marketing campaign, then this article is very helpful, for you, because we have provided all the information about content marketing facts and stats.
Track Content Marketing Results
As we know, content marketing is a dynamic vision and, we also know that content marketing is one of the best things in digital marketing, If you think content marketing only includes words on a paper then, you are wrong because content marketing includes hard work, proper research of keywords, putting best thoughts, ideal creation, creation of unique content, proper and best distribution plan, calculating and sharing the final output, extensive research, proper ideation, etc.
Nowadays, if you have run and set a successful strategy, content marketing can be a turning point in 2019 for any type of businesses. That’s why it is essential to track and record the campaign success at every step.
What Is Content Marketing
You can say content marketing is one of the chief and major digital marketing trends of 2019. Content marketing includes steps towards creating and spreading content by using several mediums. Every digital marketer main concentration is on creating unique, quality and relevant content, that rank high on SERPs, enhance brand value, goodwill and help in getting natural backlinks.
One of the main benefits of content marketing, it helps you to build the strong authority of your business and company and, also help you to promote your business products and services.
Create Best Content Marketing
There are top 9 main and the best points by which you can easily create the best content marketing. For you, we have mentioned them below:
1. Proper Research Of Keywords
2. Putting Best And Creative Thoughts
3. Ideal Creation Of Content
5. Extensive Research
6. Best Distribution Plan
Facts You Must Know As A Marketer In 2019
We have mentioned some important steps below, through which you can track and measure and, have an impact on the content marketing strategy:
1. Ideal Creation Of Content
One should always create that type of content which best suits your business products and services with your dales infographic. And most important you must have the best and proper marketing strategy. But as per the report, only 44% of the organization have their own content marketing strategy.
As per the report, it has been notified that a large organization is less interested to create a documented content strategy than a small organization. Around 60% of the most effective Business to Customer marketers have their own documented content strategy. And if we talk about Business to Business marketers they do not rely on one content or one tactic. B2B marketers use more than 12 content marketing tactics.
Creating content is not an easy task and as well as a tough task but it asks for creativity. Marketers who think that relevancy of the content is a must is 58%, marketers who believe that the content must be engaging is 57%, marketers who believe content must trigger a user or convince a user to perform an action and, a marketer who thinks that content should be of high-quality is 92%.
Marketers who create at least one portion of content per day is 60%. If we compare these stats with last year stats, you would come to know that, the demand for infographics has rapidly increased by 800%. Around 60% of marketers recycle the exact content one to three times, at least.
3. Best Distribution Plan
As we know that without creating a campaign you can not drive a huge amount of traffic on your website, with the help of content only. You just need to attract an audience on your own, that’s why you need to distribute and promote your content. 87% of the digital marketer believes that the social media platform is one of the best and effective way of promoting and spreading their content. And a few marketers take help from a blog, publish case studies, or use LinkedIn or YouTube to promote and spread awareness about their content
As we have discussed it above, that if you can not measure the outcome or result of your content marketing campaign, there is no use of running it. Each and every campaign should be tracked, measured, analyze.
It is sure and definite that the organization who have their own content marketing strategies get 6 times better outcomes as compared to those, who do not have content marketing strategies. But, not all the organization who have their own content marketing strategies get 6 times better outcomes because not every organization executes it till the end.
Costing is a primary part of every business and also the most essential part of an organization. Because costing determines whether a business or organization can afford it or not. And the most amazing and the best part about content marketing, it costs 62% less than any digital marketing and produces 3 times as many leads. These are the main and big reason for the success of content marketing.
Many digital marketers believe that content marketing is more effective than SEO (Search Engine Optimization) and several other digital marketing strategies. That’s the main reason why Business To Business marketers spent 39% of total marketing budget on content marketing.
Till now, we have provided all the facts and figures related to content marketing, and now, it becomes more easy to track and analyze the success of a content marketing strategy. And for digital marketers, these stats and facts are very beneficial and essential, who are striving with content marketing. If your niche belongs to the same category then for sure, an infographic is for you.